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May 08, 2024
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2014-2015 Academic Catalog [Archived Catalog]
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MRKT 411 - Retail Marketing 3 credit hours Prerequisites: MRKT 210 and BSAD 330 or consent of instructor Principles and practices of retail management. Integration of functions of management, marketing and finance in a variety of retail formats to meet customer and organizational goals.Course Delivery Methods: TRA
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