2011-2012 Academic Catalog 
    
    May 27, 2024  
2011-2012 Academic Catalog [Archived Catalog]

MRKT 320 - Marketing


3.0 credit hours
This course explores the strategic management of marketing tools (product, pricing, distribution and promotion) utilized to facilitate long-term relationships between the customers and the organization.Course Delivery Methods: WEB
DCP Elective Course