2011-2012 Academic Catalog 
    
    May 19, 2024  
2011-2012 Academic Catalog [Archived Catalog]

MRKT 412 - Sales


3.0 credit hours
Prerequisites: MRKT 210
Analysis of the techniques involved in personal, retail and general selling with the goal of developing long term relationships with customers. Objectives are to develop a knowledge of and an appreciation of sales as a part of organizational marketing.Course Delivery Methods: TRA