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Apr 20, 2024
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2020-2021 Academic Catalog [Archived Catalog]
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MRKT 412 - Sales
Credit Hours: 3
Prerequisites: MRKT 210 or consent of instructor
Analysis of the techniques involved in personal, retail and general selling with the goal of developing long term relationships with customers. Objectives are to develop a knowledge of and an appreciation of sales as a part of organizational marketing.
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